The InSideOut Initiative

At Prevention Strategies, we know that partnerships fuel impact. Our collaboration with the NFL Foundation on the InSideOut Initiative has allowed us to evaluate and strengthen a national initiative that transforms youth sport, ensuring it goes beyond competition and serves as a platform for personal growth, leadership, and character development.

The InSideOut Initiative (ISOI) is a national movement that equips school communities to cultivate Purpose-Based Sports, ensuring student-athletes are safe, seen, and supported.

Our latest research, in partnership with the NFL Foundation, highlights how ISOI is making a difference:

  • Empowering Athletic Directors: ISOI’s professional learning pathway gives ADs the tools to lead from the middle, influencing school culture from coaches to administrators.
  • Shifting Priorities in Youth Sports: After ISOI training, ADs placed greater emphasis on athlete development over a “win-at-all-cost” mentality.
  • Expanding Impact: Since 2015, ISOI has reached over 5,860 school communities, 175,860 coaches, and more than 7 million students—a reach made possible through strategic partnerships.

Our research confirms that ISOI and the NFL Foundation are changing the culture of high school sports. Together, we’re ensuring that sports remain a tool for education, growth, and community-building.

Learn more about the impact of ISOI and our latest research here.


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